- Strategies that Stack® by Victoria Boyd
- Posts
- Why your marketing feels like it's "not working"
Why your marketing feels like it's "not working"
A mindset shift about "overnight" success in marketing
Have you ever posted something, waited 24 hours, and thought "well, that didn't work" when you didn't see immediate sales?
I get it. We're all guilty of wanting instant results (hello, fellow humans living in the age of same-day delivery 😅).
But here's what I've learned from 8 years of marketing strategy:
Your marketing isn't just about today's post or this week's email.
It's about:
The Instagram story you shared 3 months ago that made someone DM you
The email you sent 6 weeks ago that got saved in someone's "to buy later" folder
The Reel that's been slowly gaining views for the past 90 days
The podcast interview you did last quarter that someone just discovered
The thread you posted that's still getting saves and shares
The TikTok that you posted that got pushed to the right FYPs
Marketing is cumulative. Every piece of content you create is building toward future sales.
👉Those clients sliding into your DMs today? They probably discovered you months ago.
👉That "sudden" influx of sales? It's the result of consistent visibility from last quarter.
Here's the truth: While some people might buy from you the first time they see your content (and if that happens, amazing!), most people need to see you show up consistently over time before they're ready to invest.
That's why having a strategic marketing plan that builds momentum over 90 days is so crucial.
It's also exactly what we create together inside Conversion Catalyst® Club.
Every month, you get:
A done-for-you marketing plan
Co-working sessions to implement it
Direct access to me via Voxer office hours and daily feedback inside the group
Marketing initiatives you can implement in 90 minutes or less
Monthly Q&A calls to refine your strategy
Ready to stop thinking in 24-hour ROI and start building real marketing momentum?
Cheering you on!
Victoria
PS: When you join Conversion Catalyst® Club, you also get access to 1-Page Marketing Strategy, DM to Dollars® ($497), Services that Sell ($197) and some other goodies. This is the best way to get into my world.